기업의 지속가능경영 측정을 위한 척도 개발 연구

Abstract

Sustainable management which is recently the issue of corporate management is new management paradigm requested while emphasizing the roles of companies and industrial world for the sustainable development. Much of the conceptual work in the area of corporate sustainable management has originated from researches conducted in the management field. Elkington(1997) proposed that corporations have three responsibility of sustainable management: economic, social, environmental responsibility. In order to investigate the dimensions of corporate sustainable management and the measurement items for CSR perceived by Korean people, four focus group interviews were conducted with several stakeholder groups (two with general consumers, and two with NGO groups). Scripts from the interviews revealed that the Korean stakeholders perceived three types of corporate sustainable management which are the same as those proposed by Elkington(1997). The 21 items were developed based on the results of the four focus group interviews. Factor analysis was performed on the 21 items in order to verify the underlying three factor structure. This study provided new measurement items for tapping the Korean CSR dimensions, which can be useful for the future studies exploring the effects of corporate sustainable management on Korean consumers’ evaluation toward the corporations and products.

Key words: corporate sustainable management(economic, social, environmental)