줄넘기 프로그램이 태권도장 경영과 수련생 수련 지속의도에 미치는영향

Abstract

This study investigates the impact of the jump rope program on the Taekwondo gym management and the trainee’s intention to continue martial art training. To identify their correlation, the following four elements were established fivet rainers currently running a Taekwondo gym and accompanying jump rope classes, three parents who enrolled their children at the Taekwondo gym that introduced a jump rope program, three trainees attending the Taekwondo gym that has combined the jump rope program, and the Taekwondo gym currently in operation. The study adopted an in-depth interview as its qualitative research method to collect empirical knowledge from the two trainers who have been trained to lead the new jump rope program. The conclusions are as follows.

First, from the trainer’s viewpoint, the impact of the jump rope program on Taekwondo gym management and the intention of trainees to continue training was very positive for both the promotion and change in perception of the gym, as it changed the atmosphere of the place. Regarding trainees’ intention to continue training, the trainers plan the curriculum in consideration of the children’s sense of achievement, and the program brought a great sense of accomplishment to the students. Naturally, it led to a positive result in the students’ physical fitness, posture correction, and diet.

In addition, parents testified that various jump rope programs increased the likability in Taekwondo as their children gained confidence through jump rope exercises, which in turn affected their relationships with friends. As the satisfaction level was high among the students and their parents, the Taekwondo gym was promoted through word of mouth.

With regard to the attitudinal change among the trainees, they witnessed tangible changes such as weight loss and height growth among the students, which brought them a sense of accomplishment in training them more effectively. In addition, learning various skills using a jump rope provoked more interest in and passion for Taekwondo, which ultimately led to a positive outcome in continuing their training.

Lastly, the trainer, who switched to a jump rope club after running a Taekwondo-only gym, decided that Taekwondo has its limitations if its training regimen strictly follows the traditional way. To keep the training more entertaining and interesting in line with the current trend, the trainer decided to switch to the jump rope club that anyone could easily access. Another contribution to the popularity of the club is a paradigm shift among the parents. They have moved from expecting vigorous exercises in Taekwondo classes to desiring a simple, entertaining jump rope program.